Family run · Southland made

Your ideas, engraved out the back shed.

We're Ben & Hayley Adam. ASH Laser is our side hustle, run around our day jobs and three kids. We'll get back to you as soon as we can.

A finished ASH Laser engraved wooden board

“Made down south, made to mean something.”

Cut & engraved in Invercargill Owned by Ben & Hayley, no one else Shipped NZ-wide Real replies to real emails
Ben, Hayley and their family by the lake
Ben, Hayley & the crew
Hayley and the children on the water Ben and Hayley together Ben and Hayley in the South Island mountains

From the deep south

A little about us

ASH Laser started in a 3x2m room in our house — Hayley bought Ben a laser for his birthday four years ago. It's since taken over our two-car garage and workshop, and grown to five lasers of different types and sizes. We got tired of buying in boards that didn't meet the quality we wanted, so we picked up a table saw, drop saw, thicknesser and planer, and started making our own.

Southland's given us a lot, so we ship from here and we're not shy about it — every order goes out proud to be Invercargill-made.

Talk to us about a custom order

What we make

All products
01

You pick or design it

Choose timber, size and wording — or send us a sketch. If it's odd, we probably like it more.

02

We cut & engrave it

Ben runs it through the laser in the workshop. Every piece is checked by hand before it's boxed.

03

It ships, with a note

Packed by us, posted NZ-wide, usually inside a week. We'll email you if anything's holding it up.

Packed by us in Invercargill

Gift packs

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Due to an increase in orders, we are currently 5 days out
Kiri the Kea
Kiri the KeaProducts, images & rimu sizing
Kia ora! I’m Kiri — part kea, part product detective. I’m here to help you find the good stuff (and I promise not to steal your windscreen wipers).
Product guidance only. Complete purchases through the normal product pages and checkout.